I had originally titled this post “Is Twitter nothing more than one big Circle-Jerk?” I thought I would change it to keep folks from swallowing their teeth!
But since I have your attention let’s take a look at one of the definitions for “Circle-Jerk” from friendly Urban Dictionary -
I’m a Twitter nut, but I’m wondering if we’re doing it wrong and not really taking a better approach.
For example, every Friday (and then some) we have the fabulous #FF (Follow Friday) sagas. This is where folks on Twitter will give virtual “shout outs” and “high fives” to followers and other Twitter nuts whom they love and appreciate and I think it’s all well and good. And nobody does that better and is more sincere about this when doing it then our good friend Steve Brown.
But there are always those that are sucking up – and I guess that’s okay – and they want you to keep the chain going, so to speak. Or perhaps we’re just following the footprints of others online.
Here’s the thing, Twitter can be a valuable tool in sharing and following great content, expanding your learning and gathering an online community but if we’re just shouting out nothing but thank you’s, #FF’s and not engaging or sharing great content – what are we there for? We have enough Spam!
Here’s a great (and funny) example of Twitter shouts by my friend Robert Caruso - that shows the absurdity of what we sometimes do on Twitter – and what it would sound like if we could actually hear what’s going on through The Twitters -
That video cracks me up cause that’s exactly what it would sound like if we were actually listening to someone read our Tweets.
Here’s a novel idea, how’s about we strategically share great content, make sure to acknowledge folks that help build our community, add value, engage with us – and not just click “Retweet” just to grab someone else’s attention, because everybody’s doing it, feeling obligated and to make it count! (Those last three words came to me by way of watching ‘The Titanic’ one too many times)
I can’t wait to hear your opinions on this subject and if/how we can improve our strategy………